The AI Storytelling Method That Makes Your Content Unforgettable
How to stand out when everyone has access to the same tools
How do you stand out in this crazy world where everybody has ChatGPT, MidJourney, Google Gemini, Perplexity, all these AI tools? It almost evens the playing field, right?
WRONG
First, not everybody is going to do it. We gotta reduce the overthinking already. Though there are a lot of tools, not everybody is going to be using them, especially not in the way that you want to.
But when we're getting specific about content and visually standing out, the biggest way to stand out while everybody is using the same tools is storytelling.
I watched this video this week that made me finally get it:
It’s a video about how a movie was created. The problem was a midlife crisis. But they turned it into a metaphor, which made it one of the classic movies that it is (Taxi Driver)
You see, me especially as a content strategist…need to stop addressing the problem directly and address it in a different way. No one wants to admit they have a problem. As a metaphor though, people can relate, see themselves in, and be like, "You know what, that's good. I can do that too. I can relate to that. That's me."
So I tried it. How do we turn a problem into a metaphor?
The original problem was: "I feel like I'm almost there. I've achieved great things that I should not downplay. But I feel like the next level. I see it in reach, but I can't get to it."
The metaphor I used was: I'm in a hallway with all these doors open. I can see through the different doors all my different accomplishments. But there's this one door that's locked, and it's locked only due to God's timing. The password to get into it is God's timing, and it won't unlock until that's being put in.
This is how it came out :
By making that, that's when it all made sense. It's not "let's make a character, let's address the problem." It's truly AI storytelling in a way that utilizes all the tools that not everyone is using them for.
The Metaphor Framework:
Identify the real problem - What are you or your audience struggling with?
Find the metaphor - What visual story represents this struggle?
Create the world - Use AI to build that metaphorical environment
Show the journey - Let people see themselves in the story
Reveal the truth - Connect the metaphor back to the real solution
Now, let me break down the tools and how I made this video
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